Perfume is built from the bottom up: a deep base first, a heart above it, and a bright top that greets the world. We grew the same way. Read our story from the ground up.
↓ From the deepest layer
Base → Top
Base note · Oud
Oud Valley begins in Kuwait with one idea: Gulf perfumery made with care, at a quality people can feel on the skin.
Base note · Amber
21st Scentury becomes the house signature, the bottle our customers recognise across the room.
Heart note · Rose
Pure perfumes, all-over sprays and seasonal offers. A scent for the majlis, the office and the evening out.
Top note · Saffron
A verified Instagram community of 27.8K, our own app, exhibitions across Kuwait, and delivery to every country.
On agarwood
An Aquilaria tree is injured by weather, insects or time, and its heartwood is exposed.
To heal, the tree floods its wood with a dark, fragrant resin over many years.
The resinated wood is aged and slowly distilled into dehn al oud.
We balance it with rose, musk and amber so it wears beautifully to the last trace.
Founded in Kuwait
Instagram community
Lines: pure, all over, offers
Countries we deliver to